Props for “Two-Buck Chuck”

April 27th, 2008

Researchers conclude: Individuals who are unaware of the price do not derive more enjoyment from more expensive wine.
I scanned the research paper — no mention of Two Buck Chuck
or my one-time favorite cheap wine, Boone’s Farm Snow Creek Berry. Nonetheless, they deserve some love, even if they are made from antifreeze.

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I'm Ruben Miranda. I'm an MBA student graduate and financial services advisor living in Austin, Texas. This is my blog, home to some random takes on finance, business, software, and occasionally pop culture. Thanks for stopping by. (By the way, I don't speak for my employer.)

rem@alum.mit.edu

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